LLM-Enhanced Chinese Morph Resolution in E-Commerce Live Streaming Scenarios

E-commerce live streaming in China has become a major retail channel, yet hosts often employ subtle phonetic or semantic "morphs" to evade moderation and make unsubstantiated claims, posing risks to consumers. To address this, we study the Live Auditory Morph Resolution (LiveAMR) task, which restores morphed speech transcriptions to their true forms. Building on prior text-based morph resolution, we propose an LLM-enhanced training framework that mines three types of explanation knowledge-predefined morph-type labels, LLM-generated reference corrections, and natural-language rationales constrained for clarity and comprehensiveness-from a frozen large language model. These annotations are concatenated with the original morphed sentence and used to fine-tune a lightweight T5 model under a standard cross-entropy objective. In experiments on two test sets (in-domain and out-of-domain), our method achieves substantial gains over baselines, improving F0.5 by up to 7 pp in-domain (to 0.943) and 5 pp out-of-domain (to 0.799) compared to a strong T5 baseline. These results demonstrate that structured LLM-derived signals can be mined without fine-tuning the LLM itself and injected into small models to yield efficient, accurate morph resolution.

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Publication Details

Journal
Entropy
Published
2025-06-29
DOI
https://doi.org/10.3390/e27070698
Primary Topic
Natural Language Processing Techniques
Type
article
Field-Weighted Citation Impact
0.00

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article

LLM-Enhanced Chinese Morph Resolution in E-Commerce Live Streaming Scenarios

Xiaoye Ouyang, Xiaocheng Hu, Jiwei Zhu, Yuan Liu et al.
Entropy
Natural Language Processing Techniques
article

LLM-Enhanced Chinese Morph Resolution in E-Commerce Live Streaming Scenarios

Xiaoye Ouyang, Xiaocheng Hu, Jiwei Zhu, Yuan Liu, Jipeng Qiang
article en

Abstract

E-commerce live streaming in China has become a major retail channel, yet hosts often employ subtle phonetic or semantic "morphs" to evade moderation and make unsubstantiated claims, posing risks to consumers. To address this, we study the Live Auditory Morph Resolution (LiveAMR) task, which restores morphed speech transcriptions to their true forms. Building on prior text-based morph resolution, we propose an LLM-enhanced training framework that mines three types of explanation knowledge-predefined morph-type labels, LLM-generated reference corrections, and natural-language rationales constrained for clarity and comprehensiveness-from a frozen large language model. These annotations are concatenated with the original morphed sentence and used to fine-tune a lightweight T5 model under a standard cross-entropy objective. In experiments on two test sets (in-domain and out-of-domain), our method achieves substantial gains over baselines, improving F0.5 by up to 7 pp in-domain (to 0.943) and 5 pp out-of-domain (to 0.799) compared to a strong T5 baseline. These results demonstrate that structured LLM-derived signals can be mined without fine-tuning the LLM itself and injected into small models to yield efficient, accurate morph resolution.

EntropyVol. 27(7)
China Academy of Information and Communications Technology (CN), Yangzhou University (CN)
National Natural Science Foundation of China
Quality Education
Openalex Percentile: Top 92%
Natural Language Processing Techniques
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