Research on the Application of Blockchain Technology in Green Supply Chain Operations

In the context of achieving the goals of carbon peak and carbon neutrality, green supply chain management has evolved into an inevitable direction for industry development. However, in practical operations, the problem of information asymmetry continues to restrict the overall efficiency of the green supply chain, hinders the collaborative operations among upstream and downstream enterprises, and weakens consumers' confidence in the reliability of the source of green products. This has led to multiple dilemmas. Blockchain technology, with its decentralized architecture, tamper-proof data security, and efficient traceability capabilities, is opening up new paths to solve the key obstacles in green supply chain management and holds great development potential. Although the combination of the two has broad prospects, the current collaborative mechanism between blockchain and green supply chain still requires systematic research. The core challenge lies in how to significantly optimize the operational efficiency of the green supply chain through blockchain and build a policy environment that positively encourages enterprises to implement green production. This issue has entered the vision of government decision-makers; at the same time, enterprises need to deeply analyze how to promote green innovation through market competition pressure to consolidate market competitiveness; moreover, the introduction of blockchain will increase the cost pressure on the green supply chain, which may become a constraint for enterprises with limited capital strength. The exploration in this field will directly affect the effectiveness of green supply chain management practices. This paper systematically studies the collaborative mechanism between blockchain technology and green supply chain, as well as the dual-chain integration path, in combination with policy support, market competition, and core enterprise capabilities, aiming to promote their deep integration and innovation.