Overview of Research on Cross-Cultural Communication of Traditional Chinese Medicine (TCM) Culture

There is increasing governmental support for Traditional Chinese Medicine (TCM)’s global outreach. Despite that many scholars have identified linguistic and intercultural difficulties in this process, the disconnect between cross-cultural communication research and TCM culture dissemination remains a critical barrier. This review is going to introduce the current state of research on intercultural communication and TCM culture, and then reveal the trend. By analyzing existing studies, this article seeks to ascertain the paucity of research that (1) fully represents the cultural richness of TCM, (2)explores its broad empirical foundations, and (3) develops strategies for effectively communicating its principles across diverse cultural contexts. The conclusion will synthesize key insights from the review, offering practical guidance for future research aimed at enhancing the global understanding and appreciation of TCM and TCM culture's value. Ultimately, this review aspires to contribute to a more inclusive global dialogue about TCM, supporting its integration into international healthcare systems and cultural narratives.