Analysing the Transformation of Space Design through Globalization and Its Effects on the User: A Case Study of Yer Ev in Aydın

With globalization, the speed at which people can access information has increased, the boundaries in the world have blurred, and societies, cultures, and economies have moved away from each other to the extent that they have come closer. Changes in social communication styles have, on the one hand, made it possible for a locality in any part of the world to become visible, and on the other hand, made it necessary to filter the information obtained against an identity problem that may arise. Within the scope of the study, the inevitable effects of globalization have been analyzed in the general concept of design and specifically in interior design. In this context, the research aims to examine the changing built environment with the effects of globalization and to emphasize the transformations that occur in the cultural and social lives of individuals. In line with this purpose, “Yer Ev” and newly built apartments located in the Incirliova district of Aydın Province were examined within the scope of the research. The study was carried out by selecting the phenomenology design from qualitative research methods. Images were collected through on-site observations in the region, and the collected images were presented by categorizing them in terms of spatial evaluations. Semi-structured interviews conducted with eight participants were analyzed and tabulated using the Nvivo program. Within the scope of the research, it was observed that design data specific to the culture of the geography in which the interior design is lived was not included as a value and that standardizations were brought to the design action, which should be shaped by user-specific data by nature, and that uniformity was experienced. The importance of presenting studies based on research that are far from generalizations in determining the needs and demands of individuals' lives was emphasized.