ANTI-CRISIS MODEL OF NEUROCOOPERATION OF ENTREPRENEURIAL STRUCTURES: THE IMPERATIVE OF SUSTAINABILITY AND INNOVATIVE DEVELOPMENT IN THE CONTEXT OF GLOBAL TURBULENCE

The innovative anti-crisis model of neurocooperation of entrepreneurial structures is designed to increase resilience and adaptability in the conditions of global turbulence and digitalisation. The model integrates the principles of neural networks functioning with the mechanisms of inter-firm cooperation, which allows to radically increase the resilience of economic entities to external shocks and accelerate the response to market changes. The study reveals the theoretical and methodological foundations of neurocooperation, its key implementation mechanisms and advantages, such as reducing systemic risks and achieving synergistic effect. The application of this model promotes sustainable development and is a proactive tool for crisis management.