Examining the Gender Dynamics in the Gig Economy: A Systematic Literature Review

The changing employment scenario has given rise to new employment models like the Gig Economy. Though autonomy and flexibility are key factors that attract women to this employment, their representation is low. This is explored by identifying the state of gender representation and the challenges faced by women in different gig platforms through a systematic literature review. The review is conducted using the PRISMA flowchart. Using Scopus and Web of Science, a total of 23 papers were used for the preparation of the final review. The result of the review shows that, in the gig economy too, women are more represented in already gender–biased jobs, such as childcare, and tutoring, and the gender earnings gap is prevalent in all types of gig platforms. Algorithmic biases and security and safety concerns are also identified in the platform economy. This study advances the literature on gender inequality in the workplace.

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Publication Details

Journal
Colombo Business Journal International Journal of Theory and Practice
Published
2025-06-30
DOI
https://doi.org/10.4038/cbj.v16i1.204
Primary Topic
Consumer Retail Behavior Studies
Type
article
Field-Weighted Citation Impact
0.00

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article

Examining the Gender Dynamics in the Gig Economy: A Systematic Literature Review

Jisha S. Kumar, J. S. Bhagavathi
Colombo Business Journal International Journal of Theory and Practice
Consumer Retail Behavior Studies
article

Examining the Gender Dynamics in the Gig Economy: A Systematic Literature Review

Jisha S. Kumar, J. S. Bhagavathi
article en

Abstract

The changing employment scenario has given rise to new employment models like the Gig Economy. Though autonomy and flexibility are key factors that attract women to this employment, their representation is low. This is explored by identifying the state of gender representation and the challenges faced by women in different gig platforms through a systematic literature review. The review is conducted using the PRISMA flowchart. Using Scopus and Web of Science, a total of 23 papers were used for the preparation of the final review. The result of the review shows that, in the gig economy too, women are more represented in already gender–biased jobs, such as childcare, and tutoring, and the gender earnings gap is prevalent in all types of gig platforms. Algorithmic biases and security and safety concerns are also identified in the platform economy. This study advances the literature on gender inequality in the workplace.

Colombo Business Journal International Journal of Theory and PracticeVol. 16(1)
University Grants Commission, University of Calicut
Openalex Percentile: Top 81%
Consumer Retail Behavior Studies
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