Research on the Teaching Reform Path of Digital Empowerment for Business Model Innovation from the Perspective of Ideological and Political Education in Courses

Under the dual impetus of the fundamental task of “cultivating virtue and nurturing talent” and the national strategy of digitalizing education, promoting the deep integration of ideological and political education in courses with digital technology has become a core issue in the curriculum reform of colleges and universities. This paper takes the course “Business Model Innovation” as the research object and focuses on the problems existing in the current course, such as lagging content update, superficial application of digital tools, and weakening elements of ideological and political education. This paper proposes a teaching reform path that is supported by digital means and centered on value guidance, and focuses on how to systematically optimize teaching content design, interactive teaching scenarios, evaluation and feedback mechanisms, and teacher collaboration systems through specific tools such as “Rain Classroom,” “Enterprise Sand Table,” and “Smart Classroom Platform.” We aim to build a digital model of ideological and political education in the curriculum that integrates knowledge imparting, ability training, and value shaping, and to provide practical reference and path support for the cultivation of high-quality business talents in the new era.