Did Changing the Ball Manufacturer Impact the Sporting Contest in English Cricket

The England and Wales Cricket Board implemented a policy to use the Kookaburra ball in the 2023 and 2024 English county cricket season. The policy’s objective was to provide English players with experience using this unfamiliar ball to improve the national team’s performance in the 2025/26 Ashes series. As this equipment change may have impacted the domestic sporting contest, this paper investigates the repercussions. Using fixture data from 2015 to 2024 (excluding the COVID-hit seasons), regression analysis shows that the Kookaburra policy had no impact on the total number of runs or wickets attained, and there is only weak evidence that it created competitive imbalance between bat and ball. However, the policy did increase the probability that a match would end in a draw. The findings inform contest designers to be cautious when introducing equipment changes, and for the England and Wales Cricket Board, they should further extend its trial of the Kookaburra ball.

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Publication Details

Journal
Journal of Sport Management
Published
2025-06-28
DOI
https://doi.org/10.1123/jsm.2025-0025
Citations
1
Primary Topic
Sports Analytics and Performance
Type
article
Field-Weighted Citation Impact
3.13
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article

Did Changing the Ball Manufacturer Impact the Sporting Contest in English Cricket

Johan Rewilak
1 citations
Journal of Sport Management
Sports Analytics and Performance
3.13
article

Did Changing the Ball Manufacturer Impact the Sporting Contest in English Cricket

Johan Rewilak
article en
1 citations

Abstract

The England and Wales Cricket Board implemented a policy to use the Kookaburra ball in the 2023 and 2024 English county cricket season. The policy’s objective was to provide English players with experience using this unfamiliar ball to improve the national team’s performance in the 2025/26 Ashes series. As this equipment change may have impacted the domestic sporting contest, this paper investigates the repercussions. Using fixture data from 2015 to 2024 (excluding the COVID-hit seasons), regression analysis shows that the Kookaburra policy had no impact on the total number of runs or wickets attained, and there is only weak evidence that it created competitive imbalance between bat and ball. However, the policy did increase the probability that a match would end in a draw. The findings inform contest designers to be cautious when introducing equipment changes, and for the England and Wales Cricket Board, they should further extend its trial of the Kookaburra ball.

Journal of Sport ManagementVol. 39(5)
University of South Carolina (US)
Openalex Percentile: Top 8%
Sports Analytics and Performance
3.13
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Did Changing the Ball Manufacturer Impact the Sporting Contest in English Cricket — Johan Rewilak · Journal of Sport Management (2025) | TGRS Research Map | TGRS