Speech Behaviour of the Candidate for Regional Governor During the Election Campaign and After It (Based on the Speeches of the Governor of the Republic of Khakassia V. O. Konovalov)

This article examines and analyses the speech behaviour of the sitting governor of the Republic of Khakassia V. O. Konovalov, which he demonstrated during the election campaign and after its completion in 2018 and 2023. The material for the analysis was the political speeches of V. O. Konovalov in the status of a candidate for the highest post of the region and in the status of governor immediately after the election race. The purpose of the study is to identify the key speech strategies that allowed V. O. Konovalov, despite strong pressure from opponents, to twice gain the largest number of votes and become the head of one of the Siberian regions. The analysis allowed us to draw conclusions about the differences in speech behaviour depending on the status of V. O. Konovalov. The statuses of “candidate” and “governor” forces him to significantly change his speech tactics at the conceptual and linguistic, including stylistic, levels.