Research on Digital Transformation Path of Small and Medium-Sized Enterprises in the Background of Digital Economy

随着数字经济的发展，中小企业面临着多元化的激烈竞争环境，数字化转型是企业提升核心竞争力、抵御风险、促进高质量发展的必然选择。本文分析了中小企业在数字化转型过程中的必要性、发展现状和面临的困境，并提出了数字化转型的路径。研究表明，尽管我国有政策支持和试点示范加快了中小企业数字化步伐，但仍面临资源不足、技术薄弱、人才匮乏、认知局限等严重障碍。在此背景下，提出了以下优化路径：政策引导资金支持，优化税收政策以降低创新成本；技术创新驱动转型，利用低成本数字化工具优化业务；建设数字化人才能力、通过校企合作弥补人才不足；提升企业转型认知、鼓励管理者制定长期数字化战略。通过助力中小企业数字化转型，突破资源约束，实现经济高质量发展。With the development of digital economy, SMEs are facing a diversified and fierce competitive environment, and digital transformation is an inevitable choice for enterprises to enhance their core competitiveness, resist risks and promote high-quality development. This paper analyzes the necessity, development status and dilemmas faced by SMEs in the process of digital transformation, and proposes a path for digital transformation. The study shows that although China has policy support and pilot demonstrations to accelerate the pace of digitalization of SMEs, they still face serious obstacles such as insufficient resources, weak technology, lack of talent and cognitive limitations. In this context, the following optimization paths are proposed: policy-guided financial support, optimizing tax policies to reduce innovation costs; technology innovation-driven transformation, using low-cost digital tools to optimize the business; building digital talent capacity, making up for the lack of talent through school-enterprise cooperation; and improving the cognition of enterprise transformation, encouraging managers to develop a long-term digital strategy. By assisting the digital transformation of SMEs, we will break through resource constraints and achieve high-quality economic development.