Strategies of Digital Transformation in B2B Marketing: Developing Client-Oriented Models under Global Digitalization

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Publication Details

Journal
Collected Works of Uman National University of Horticulture
Published
2025-01-01
DOI
https://doi.org/10.32782/2415-8240-2025-106-2-45-55
Primary Topic
Digitalization and Economic Development in Agriculture
Type
article
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0.00
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article

Strategies of Digital Transformation in B2B Marketing: Developing Client-Oriented Models under Global Digitalization

Olga Makushok, І. І. Корман, Ольга Семенда
Collected Works of Uman National University of Horticulture
Digitalization and Economic Development in Agriculture
article

Strategies of Digital Transformation in B2B Marketing: Developing Client-Oriented Models under Global Digitalization

Olga Makushok, І. І. Корман, Ольга Семенда
article en

Abstract

No abstract available for this paper.
Collected Works of Uman National University of HorticultureVol. 2(106)
Partnerships for the goals
Openalex Percentile: Top 78%
Digitalization and Economic Development in Agriculture
DOIOpen Access PDFOpenAlex
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Strategies of Digital Transformation in B2B Marketing: Developing Client-Oriented Models under Global Digitalization — Olga Makushok, І. І. Корман, et al. · Collected Works of Uman National University of Horticulture (2025) | TGRS Research Map | TGRS