Generative AI Awareness and Leveraging Inclusivity

Artificial intelligence (AI) is a rapidly developing technology with the potential to have a major impact on society. However, there is growing concern that Generative AI could be used in ways that exclude or harm certain groups of people. This raises the question of how Generative AI awareness can be used to promote inclusivity. This paper presents the findings of an exploratory study on the impact of Generative AI awareness on inclusivity. The study involved semi-structured interviews with participants from a variety of backgrounds, including the general public, specific stakeholder groups, and marginalized groups. The findings of the study suggest that Generative AI awareness can have a positive impact on inclusivity. Participants who were more aware of AI were more likely to be supportive of policies and practices that promote inclusivity in the development and use of AI. They were also more likely to take steps to mitigate the potential risks of Generative AI for marginalized groups. However, the study also found that AI awareness may be related negatively with inclusivity. Participants who were more aware of the potential for AI to be biased were more likely to avoid using AI-powered products and services. This could lead to marginalized groups being excluded from the benefits of AI. The findings of this study have several of implications for policymakers, businesses, and other organizations that are developing and using AI. It is important to be aware of the potential for Generative AI to exacerbate existing inequalities and to take steps to promote inclusivity in the development and use of AI.

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Publication Details

Journal
Information Technology Education and Society
Published
2025-05-01
DOI
https://doi.org/10.7459/ites/190105
Primary Topic
Explainable Artificial Intelligence (XAI)
Type
article
Field-Weighted Citation Impact
0.00
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article

Generative AI Awareness and Leveraging Inclusivity

Kshama Pandey, Neeraj Kumar, Pravendra Singh Birla
Information Technology Education and Society
Explainable Artificial Intelligence (XAI)
article

Generative AI Awareness and Leveraging Inclusivity

Kshama Pandey, Neeraj Kumar, Pravendra Singh Birla
article en

Abstract

Artificial intelligence (AI) is a rapidly developing technology with the potential to have a major impact on society. However, there is growing concern that Generative AI could be used in ways that exclude or harm certain groups of people. This raises the question of how Generative AI awareness can be used to promote inclusivity. This paper presents the findings of an exploratory study on the impact of Generative AI awareness on inclusivity. The study involved semi-structured interviews with participants from a variety of backgrounds, including the general public, specific stakeholder groups, and marginalized groups. The findings of the study suggest that Generative AI awareness can have a positive impact on inclusivity. Participants who were more aware of AI were more likely to be supportive of policies and practices that promote inclusivity in the development and use of AI. They were also more likely to take steps to mitigate the potential risks of Generative AI for marginalized groups. However, the study also found that AI awareness may be related negatively with inclusivity. Participants who were more aware of the potential for AI to be biased were more likely to avoid using AI-powered products and services. This could lead to marginalized groups being excluded from the benefits of AI. The findings of this study have several of implications for policymakers, businesses, and other organizations that are developing and using AI. It is important to be aware of the potential for Generative AI to exacerbate existing inequalities and to take steps to promote inclusivity in the development and use of AI.

Information Technology Education and SocietyVol. 19(1)
Openalex Percentile: Top 93%
Explainable Artificial Intelligence (XAI)
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