MULTILINGUAL DISCOURSE IN DIGITAL SPACE: A STUDY OF THE KAZAKH-ENGLISH TRANSLANGUAGING ON YOUTUBE PODCASTS

In contemporary contexts, the integrated advancement of language and technology is significantly shaping the emergence of new modes of both long-range and short-range communication. Within this framework, social media platforms, notably YouTube, underscore the importance of examining discursive transformations. This article specifically addresses multilingual discourse within the digital space, with a particular focus on analyzing translanguaging practices as evidenced in podcasts on the YouTube platform. Multilingualism in Kazakhstan is a feature of the culture and society in our country. As a result of the interaction of different languages and cultures, the process of mixing several languages is actively carried out, and manifestations of translanguaging are observed in the digital space. The term translanguaging describes the use of several languages in a single language repertoire and is considered a new direction of research in modern domestic linguistics. The purpose of this study is to analyze the Kazakh-English translanguaging based in podcasts on America korgender and Dope soz channels on YouTube platform. Based on the theoretical methodology of foreign scientists related to the topic, the research work is aimed at identifying the components of translanguaging, the reasons for its use and the speech functions. Six podcasts on the YouTube platform from the mentioned channels were analyzed in depth during the study, which used a descriptive qualitative method. These podcasts, published over the past two years, serve as prominent examples of translanguaging. During the data collection and analysis phase, the podcasts were fully transcribed, and the manifestations and functions of translanguaging were examined. For each objective, the data is presented in tabular form, and a comprehensive analysis is conducted. This study provides an opportunity to understand the multilingual discourse in the digital space and explore the social and cultural application of translanguaging in depth.