Cyber Security Risks and Data Privacy Concerns in PMJDY Digital Transactions

The Pradhan Mantri Jan Scheme has significantly enhanced the financial inclusion landscape in India by opening banking access to millions, particularly to the rural and lower----been populations. With stronger pushes through Aadhaar-Saksham Payment systems Mobile Banking UPI under PMJDY, financial services have become readily available. This has come with faster and easier delivery of services but also major challenges in the field of cybersecurity and data protection. Most of these account holders do not possess digital literacy skills; hence they are vulnerable to fraud like phishing and identity theft or even biometric misuse. There is weak infrastructure, low device security, and user awareness on the ground at the moment. The integration of Aadhar for financial authentication raised consumer data privacy concerns as to who accessed what and a general lack of explicit consent. This paper identifies these new risks, looks at the laws like the Digital Personal Data Safety Act, 2023, and PMJDY checks real-life fraud cases linked to users. It suggests hands-on fixes including tight security measures, improved regulatory checks and wide digital literacy programs. In the end, safety of digital financial services is needed to keep trust of the public and make sure long-term success of Mission of PMJDY on inclusive economic growth.

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Publication Details

Journal
European Economic Letters (EEL)
Published
2025-06-24
DOI
https://doi.org/10.52783/eel.v15i2.3321
Primary Topic
Digital and Cyber Forensics
Type
article
Field-Weighted Citation Impact
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article

Cyber Security Risks and Data Privacy Concerns in PMJDY Digital Transactions

Alok Singh Bharti Kumari
European Economic Letters (EEL)
Digital and Cyber Forensics
article

Cyber Security Risks and Data Privacy Concerns in PMJDY Digital Transactions

Alok Singh Bharti Kumari
article en

Abstract

The Pradhan Mantri Jan Scheme has significantly enhanced the financial inclusion landscape in India by opening banking access to millions, particularly to the rural and lower----been populations. With stronger pushes through Aadhaar-Saksham Payment systems Mobile Banking UPI under PMJDY, financial services have become readily available. This has come with faster and easier delivery of services but also major challenges in the field of cybersecurity and data protection. Most of these account holders do not possess digital literacy skills; hence they are vulnerable to fraud like phishing and identity theft or even biometric misuse. There is weak infrastructure, low device security, and user awareness on the ground at the moment. The integration of Aadhar for financial authentication raised consumer data privacy concerns as to who accessed what and a general lack of explicit consent. This paper identifies these new risks, looks at the laws like the Digital Personal Data Safety Act, 2023, and PMJDY checks real-life fraud cases linked to users. It suggests hands-on fixes including tight security measures, improved regulatory checks and wide digital literacy programs. In the end, safety of digital financial services is needed to keep trust of the public and make sure long-term success of Mission of PMJDY on inclusive economic growth.

European Economic Letters (EEL)Vol. 15(2)
Openalex Percentile: Top 79%
Digital and Cyber Forensics
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Cyber Security Risks and Data Privacy Concerns in PMJDY Digital Transactions — Alok Singh Bharti Kumari · European Economic Letters (EEL) (2025) | TGRS Research Map | TGRS