Applying Big Data for Developing Real Estate Market in Vietnam: benefits and Challenges

This article conducts an in-depth and comprehensive analysis of the impact of big data on the real estate industry and urban development process, especially in the context of increasingly strong digital transformation. The content not only focuses on evaluating basic criteria in data collection and processing but also delves into the specific challenges and limitations that the real estate industry is facing in this process. Issues such as accuracy, reliability, huge data volumes, and security are thoroughly analyzed. Furthermore, the article includes a series of global surveys on practical applications of Big Data in real estate businesses, aiming to clarify the extent to which big data is being used to drive innovation. And optimize business performance. From there, the article will propose breakthrough solutions, focusing on combining the use of Big Data with advanced technologies such as Artificial Intelligence (AI) and the Internet of Things (IoT). The goal is to create an intelligent ecosystem where data is fully utilized to predict market trends, manage assets more effectively, and enhance customer experience.