ASSESSMENT OF THE EFFICIENCY OF MANAGEMENT OF FINANCIAL RESOURCES IN THE SYSTEM OF FINANCIAL MONITORING OF ENTERPRISE ACTIVITIES

The evaluation of the effectiveness of financial resources management in the system of financial monitoring of the enterprise's activity has been studied. It was emphasized that financial monitoring is an important tool of financial management, with the help of which it becomes possible to evaluate the results of the activities of business entities in the most qualitative way and make valid management decisions. Monitoring of the financial activity of the enterprise must be carried out at various stages of financial management in order to make key managerial financial decisions. It is noted that ensuring continuous effective management of financial resources is the basis of optimization of financial activities of the enterprise, including ordering and balancing of all financial transactions. The effectiveness of the management of financial resources largely depends on the quality of the organization of their analysis, which includes the analysis of their formation, efficiency of placement and use, is an important component of the overall management system. The analysis makes it possible to assess the quality of management decisions, the completeness and reliability of information for their justification, as well as to identify risks and opportunities for financial maneuvering, and all this – to determine the strategy and tactics of the business entity. It is proposed to define the evaluation of the effectiveness of the management of financial resources in the system of financial monitoring of the enterprise's activity as a process of comprehensive analysis and evaluation of the results of the formation, placement and use of financial resources within the framework of the financial monitoring system, which is carried out to identify deviations, identify the causes of such deviations and make effective management decisions. Based on the analysis and evaluation of the results of the management of the financial resources of the investigated enterprise, a conclusion was made about the effectiveness of such management and the quality of management decision-making. Along with this, the need to implement continuous improvements and adapt to new challenges was emphasized, as well as directions on which the company should focus in order to improve the efficiency of managing its financial resources were suggested.