Training on Digital Marketing Strategies for Palintang Hamlet MSMEs
This community service project aims to educate Palintang Hamlet MSMEs on digital marketing. This course focuses on basic digital marketing techniques that can enhance the business operations of MSMEs in Palintang Hamlet. Palintang Hamlet hosted this training on April 15 and 29, 2025, with 25 participants. This community service uses counselling and discussion techniques. A discussion session with the trainees followed the speaker’s presentation of digital marketing-related content. It can be said that after this training, Palintang Hamlet MSME actors are better aware of digital marketing strategies.
Authors
- Vinny Stephanie Hidayat (ORCID: https://orcid.org/0000-0002-9814-7291)
- Oktavianti Oktavianti
- Aurora Angela
- Nunik Lestari Dewi
- Allen Kristiawan (ORCID: https://orcid.org/0000-0003-1102-131X)
- Yani Monalisa
Publication Details
- Journal
- E-Dimas Jurnal Pengabdian kepada Masyarakat
- Published
- 2025-06-21
- DOI
- https://doi.org/10.26877/e-dimas.v16i2.22878
- Primary Topic
- SMEs Development and Digital Marketing
- Type
- article
- Field-Weighted Citation Impact
- 0.00