Muslim Women in the Digital Age: Between Representation and Reality in the Islamic Digital Media Landscape

Women in Islam have an important position and clear rights since the beginning of this religion, but in practice these values are often distorted by patriarchal culture. In the digital era, Muslim women are not only consumers but also content creators in Islamic media, although their representation is still often limited to narrow and normative images. Digital media offers a new space for women to express themselves and play an active role in da'wah, but also faces pressure from social norms and algorithms that prioritize popular content. Therefore, it is important to view Islamic digital media critically as a space influenced by various interests, so that the roles and representations of Muslim women can be more diverse and authentic. The method in this study is: qualitative. The results of this study are that Muslim women in Islamic digital media are now increasingly diverse in the way they appear and play their roles. They are not only objects in content, but also actively shape and spread Islamic values in a more modern and authentic way. Although still facing challenges such as stereotypes and social pressure, women have succeeded in balancing traditional roles with new opportunities in the digital world, including in the fields of da'wah, education, and economy. Digital media is also an important space for women to voice their rights and fight discrimination, so they can build inclusive communities and fight for better social change.