Achieving the “AI sweet spot”: Balancing feasibility, viability, and desirability in Artificial Intelligence Implementation

This paper presents the “AI Sweet Spot” framework for systematically identifying Artificial Intelligence (AI) initiatives that balance technical feasibility, commercial viability, and user desirability, addressing the challenge of turning ambitious AI concepts into sustainable, high-impact solutions. A structured literature review of innovation management and AI deployment studies was combined with analyses of industry best-practice case studies. Insights were synthesized through the Innovation Sweet Spot lens to form a three-dimensional model, with design-thinking methods embedded to keep user desirability central. Critical success factors include robust data governance, rapid prototyping, cross-functional collaboration, and executive sponsorship. Recurring pitfalls involve siloed decision-making, underinvestment in user research, and misaligned performance metrics. Case studies show design-thinking interventions surface user pain points early, improving adoption and reducing wasted effort. A balanced view of feasibility, viability, and desirability is essential for AI project success. The “AI Sweet Spot” framework provides a roadmap for assessing trade-offs, prioritizing high-value opportunities, and mitigating technical, commercial, and human-centered risks. Practitioners can use the framework’s diagnostic questions and prioritization criteria to evaluate use cases, allocate resources strategically, and establish governance processes that enable responsible, scalable, and user-centric AI deployments.

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Publication Details

Journal
International Journal of Economics Business and Management Studies
Published
2025-06-17
DOI
https://doi.org/10.55284/ijebms.v12i1.1445
Primary Topic
Big Data and Business Intelligence
Type
article
Field-Weighted Citation Impact
0.00
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article

Achieving the “AI sweet spot”: Balancing feasibility, viability, and desirability in Artificial Intelligence Implementation

Tanja Brugger, Rebecca Bulander, Bernhard Köelmel, Raphael Volz et al.
1 links
International Journal of Economics Business and Management Studies
Big Data and Business Intelligence
article

Achieving the “AI sweet spot”: Balancing feasibility, viability, and desirability in Artificial Intelligence Implementation

Tanja Brugger, Rebecca Bulander, Bernhard Köelmel, Raphael Volz, C. B. Pereira, Metehan Pekmezci
article en

Abstract

This paper presents the “AI Sweet Spot” framework for systematically identifying Artificial Intelligence (AI) initiatives that balance technical feasibility, commercial viability, and user desirability, addressing the challenge of turning ambitious AI concepts into sustainable, high-impact solutions. A structured literature review of innovation management and AI deployment studies was combined with analyses of industry best-practice case studies. Insights were synthesized through the Innovation Sweet Spot lens to form a three-dimensional model, with design-thinking methods embedded to keep user desirability central. Critical success factors include robust data governance, rapid prototyping, cross-functional collaboration, and executive sponsorship. Recurring pitfalls involve siloed decision-making, underinvestment in user research, and misaligned performance metrics. Case studies show design-thinking interventions surface user pain points early, improving adoption and reducing wasted effort. A balanced view of feasibility, viability, and desirability is essential for AI project success. The “AI Sweet Spot” framework provides a roadmap for assessing trade-offs, prioritizing high-value opportunities, and mitigating technical, commercial, and human-centered risks. Practitioners can use the framework’s diagnostic questions and prioritization criteria to evaluate use cases, allocate resources strategically, and establish governance processes that enable responsible, scalable, and user-centric AI deployments.

International Journal of Economics Business and Management StudiesVol. 12(1)
United States Department of Homeland Security (US), Texas State University (US), Pforzheim University of Applied Sciences (DE), Institut des Sciences Moléculaires (FR), International School of Management (FR)
Industry, innovation and infrastructure
Openalex Percentile: Top 75%
Big Data and Business Intelligence
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