The Role of Machine Learning in Revolutionizing Business Automation and Efficiency
In the rapidly evolving digital era, machine learning has emerged as one of the game-changers in disruptive business automation and operational performance. Business operations are witnessing a seismic shift courtesy of ML; systems today can learn from data, track patterns, and make informed decisions with little human intervention. Machine learning is a foundational pillar in business line automation and many organisations follow it for efficiency and continuance. Using machine learning, organizations automate repetitive time-consuming tasks that earlier needed manual intervention thus reducing thier operational cost and minimizing the chances of human errors. From customer service chatbots to intelligent virtual assistants and robotic processing automation powered by ML algorithms - businesses are doing it all to provide faster, more reliable and personalized services. ML models are used in all, including finance, healthcare, logistics, and retail, which can analyze immense volumes of both structured and unstructured data, enabling predictive analytics, anomaly detection, and real-time decision-making. Machine Learning also builds intelligent systems which evolves and adapts with time. Machine Learning is often employed in customer relationship management to help parse through user behavior, purchase history, and engagement patterns to come up with tailored recommendations of products and services to users, which helps improve user experience and customer retention. No one is going to adopt predictive models in a supply chain without measuring the impact, it needs to forecast demand and predict better stock levels or better logistics for dynamic response to demand. External intervention once a month or so from the stores is not an ideal way to predict demand. Additionally, machine learning algorithms integrated with Internet of Things (IoT) devices have enabled predictive maintenance, energy optimization, and quality control in manufacturing environments. Finding hidden insights and trends which might not be obvious in traditional analytics is one of the most significant ways that machine learning can contribute.
Authors
- Sameer Rastogi (ORCID: https://orcid.org/0000-0003-4792-3083)
- Gajendra Kumar Gupta (ORCID: https://orcid.org/0000-0002-4020-154X)
- N. Singh (ORCID: https://orcid.org/0000-0002-1135-3456)
- Vivek Mishra (ORCID: https://orcid.org/0000-0002-0824-3432)
- Mithilesh Kumar Tyagi
- Mohd. Salahuddin Ansari
Institutions
- Dr. A.P.J. Abdul Kalam Technical University (IN)
- University of Lucknow (IN)
- Babu Banarasi Das University (IN)
- Shri Ramswaroop Memorial University (IN)
Publication Details
- Published
- 2025-03-27
- DOI
- https://doi.org/10.1109/icfts62006.2025.11031807
- Primary Topic
- Big Data and Business Intelligence
- Type
- article
- Field-Weighted Citation Impact
- 0.00