An Empirical Study on the Legal Regulation of Online Video in the Digital Economy

随着云计算、物联网、人工智能等数字技术新业态的蓬勃发展，数据资源的整合与数字基础设施的不断完善，数字经济时代背景下，网络视频产业呈现出爆发式增长，其已逐渐成为激活数字经济新质生产力的重要引擎，对经济发展的现实条件和体制机制也都产生了深刻的影响。网络视频在抢占用户消费时长、用户获取“快、精、准”资讯的同时，伴随而来的是网络视频捏造不实内容传播虚假信息、展示不良行为、传播不良的价值观、侵害权利人著作权等乱象。在数字经济视域下，亟待以实证主义为导向，秉持“提出问题–分析问题–解决问题”的逻辑脉络，深度揭示短视频行业侵权问题，明确其面临的法律界定不明、维权成本高昂且耗时久、平台借“避风港原则”推诿责任等难题；进而规划多维度的法律规制路径，倡导立法精细化，提议巧用批量诉讼手段，致力于营造清朗的网络环境。With the vigorous development of new business forms of digital technologies such as cloud computing, the Internet of Things, and artificial intelligence, as well as the integration of data resources and the continuous improvement of digital infrastructure, the online video industry has shown explosive growth in the context of the digital economy era. It has gradually become an important engine for activating the new quality productive forces of the digital economy, and has had a profound impact on the practical conditions and institutional mechanisms of economic development. While online videos seize users’ consumption time and enable users to obtain “fast, accurate, and precise” information, a series of chaos such as fabricating false content, spreading false information, displaying bad behaviors, disseminating unhealthy values, and infringing on the copyright of rights holders also follow. From the perspective of the digital economy, it is urgent to take positivism as the guiding principle, adhere to the logical thread of “raising questions-analyzing problems-solving problems”, deeply reveal the infringement issues in the short video industry, and clarify the difficult problems it faces, such as unclear legal definitions, high and time-consuming rights protection costs, and platforms shirking responsibilities by taking advantage of the “safe harbor principle”. Furthermore, it is necessary to plan multi-dimensional legal regulation paths, advocate for the refinement of legislation, propose the ingenious use of batch litigation means, and strive to create a clean network environment.