Implementasi Media Online Waspada dalam Mengkomunikasikan Berita Edukasi

This research aims to find out “Implementation of Waspada Online Media in Communicating Educational News (Case Study: Waspada Medan City Office)”. The method in this study uses qualitative methods with the form of dataresearch(field research). The results of this study are that 1. The role of alert online media in communicating educational news, it can be concluded that Waspada Daily uses marketing communications such as advertising, sales promotion, public relations, personal selling and direct marketing. 2. Waspada Daily prioritizes establishing good relations with consumers and the community in facing competition with online media. 3. Facing the development of journalism in the digital era like today. This issue is interesting considering that repeatedly world journalism experts predict the death of print mass media every time the onslaught of technological developments occurs from time to time. In the digital age, people who need certain information from all over the world can simply search for it on search engines connected to the internet network anytime and anywhere with sophisticated equipment that is currently growing rapidly.

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Publication Details

Journal
Konsensus Jurnal Ilmu Pertahanan Hukum dan Ilmu Komunikasi
Published
2024-10-24
DOI
https://doi.org/10.62383/konsensus.v1i5.400
Primary Topic
Islamic Finance and Communication
Type
article
Field-Weighted Citation Impact
0.00
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article

Implementasi Media Online Waspada dalam Mengkomunikasikan Berita Edukasi

N A Harahap, Amaluddin Sauri Harahap
Konsensus Jurnal Ilmu Pertahanan Hukum dan Ilmu Komunikasi
Islamic Finance and Communication
article

Implementasi Media Online Waspada dalam Mengkomunikasikan Berita Edukasi

N A Harahap, Amaluddin Sauri Harahap
article en

Abstract

This research aims to find out “Implementation of Waspada Online Media in Communicating Educational News (Case Study: Waspada Medan City Office)”. The method in this study uses qualitative methods with the form of dataresearch(field research). The results of this study are that 1. The role of alert online media in communicating educational news, it can be concluded that Waspada Daily uses marketing communications such as advertising, sales promotion, public relations, personal selling and direct marketing. 2. Waspada Daily prioritizes establishing good relations with consumers and the community in facing competition with online media. 3. Facing the development of journalism in the digital era like today. This issue is interesting considering that repeatedly world journalism experts predict the death of print mass media every time the onslaught of technological developments occurs from time to time. In the digital age, people who need certain information from all over the world can simply search for it on search engines connected to the internet network anytime and anywhere with sophisticated equipment that is currently growing rapidly.

Konsensus Jurnal Ilmu Pertahanan Hukum dan Ilmu KomunikasiVol. 1(5)
Universitas Islam Negeri Sumatera Utara (ID)
Openalex Percentile: Top 52%
Islamic Finance and Communication
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