Teaching Ethics in Communication and Business Courses: The Use of Standard Versus Virtual Reality Video

This article explores the benefits of the use of standard versus virtual reality (VR) video when teaching ethics in communication and business courses. It presents a two-semester classroom study in which during one semester, students were given a case analysis and shown either a standard or a VR video, and during the next semester, students were given the same case study but were shown both a standard and a virtual video and engaged in group deliberation. The authors relate their findings from this study to practical wisdom about ethics and offer recommendations for the pedagogical leveraging of visual literacy in communication and business courses.

Authors

Institutions

Publication Details

Journal
Journal of Business and Technical Communication
Published
2025-06-17
DOI
https://doi.org/10.1177/10506519251348448
Primary Topic
Communication in Education and Healthcare
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

Teaching Ethics in Communication and Business Courses: The Use of Standard Versus Virtual Reality Video

Juanie N. Walker, Steven X. S. Bauer, Alice Labban, Sarah Fischbach
Journal of Business and Technical Communication
Communication in Education and Healthcare
article

Teaching Ethics in Communication and Business Courses: The Use of Standard Versus Virtual Reality Video

Juanie N. Walker, Steven X. S. Bauer, Alice Labban, Sarah Fischbach
article en

Abstract

This article explores the benefits of the use of standard versus virtual reality (VR) video when teaching ethics in communication and business courses. It presents a two-semester classroom study in which during one semester, students were given a case analysis and shown either a standard or a VR video, and during the next semester, students were given the same case study but were shown both a standard and a virtual video and engaged in group deliberation. The authors relate their findings from this study to practical wisdom about ethics and offer recommendations for the pedagogical leveraging of visual literacy in communication and business courses.

Journal of Business and Technical CommunicationVol. 39(4)
Pepperdine University (US)
Openalex Percentile: Top 85%
Communication in Education and Healthcare
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.

Teaching Ethics in Communication and Business Courses: The Use of Standard Versus Virtual Reality Video — Juanie N. Walker, Steven X. S. Bauer, et al. · Journal of Business and Technical Communication (2025) | TGRS Research Map | TGRS