ASPECTS OF INSTITUTIONAL SUPPORT FOR THE DEVELOPMENT OF INNOVATIVE BUSINESS IN UKRAINE

The article is devoted to the study of the directions of institutional support for the application of innovative approaches in the economic transformation of the activities of subjects of the national economy and the development of the innovative component of business in order to ensure the stabilization and efficiency of their activities, competitiveness and innovative development of business in modern conditions of functioning in Ukraine. A study of publications of scientists on the normative and scientific definition and justification of economic categories: innovation, innovative activity, innovative business was conducted. It was analyzed on the basis of publications of scientists that promising directions for institutional support for innovative business are: cooperation of educational institutions and industry in the field of development and research; expansion of the share of ICT exports; increase in the efficiency of activities and the number of innovative enterprises, growth in the output of products with a higher share of added value, and the implementation of innovative business, which is based on innovative activity, is not possible without the use of innovative infrastructure, which requires institutional support for the implementation of all business processes, including innovative ones. Carrying out persistent transformation for subjects of the national economy in the system of ensuring the effectiveness of their functioning, competitiveness and development of activities at the macro-, meso-, mini-, micro-, nano-levels of research objects requires institutional support. But the method of such an assessment for subjects of other branches of the national economy in addition to the agri-food business requires clarification of the direction of activity and the scale for such an assessment. It is proven and substantiated that the institutional support for the development of innovative business and carrying out parity restructuring on the basis of persistent transformation for subjects of the national economy can be local governments and state authorities of Ukraine, owners and management of the business entity, investors and creditors, which is relevant in modern conditions of the functioning of the economy and its subjects in modern conditions.