Managerial practices for speedy strategic decision in multinational firms

Strategic decision speed (SDS) is essential for top management teams (TMTs) to lead their organisations effectively in the international business world. However, few managers seem to have actually realised how TMTs could reach an efficient strategic decision (SD). In order to address this issue, we utilised SD literature to determine a set of relevant factors, whereby, decisions could be more easily reached. By relying on the SD and resource based view (RBV) theories, we maintain that such factors as centralisation, enterprise resource planning (ERP), collaborative culture, and intuition are key elements which could help TMTs make prompt decisions and achieve international performance. In this context, using partial least square (PLS) software-based data sources, this study on Tunisia-based multinational firms, indicates that collaborative culture and ERP factors appear to be key antecedents of prompt SD, a significantly influential factor for maintaining international performance.