Exploring the future of Mobility as a Service (MaaS): A co-design approach to scenario planning in European cities

• Four plausible scenarios for MaaS development in the European context up to the year 2030 are presented. • Rooted in the outcomes of an online co-design workshop, the analysis integrates perspectives from diverse experts spanning both public and private sectors. • The four scenarios explore the interplay between market competition and the policy framework, with a specific focus on APIs, ranging from monopolistic control to open ecosystems. • The insights prompt deeper investigations into broader implications and detailed strategies for supporting MaaS implementation. This article contributes to the discourse on Mobility as a Service (MaaS) by presenting four plausible scenarios for its development in Europe up to 2030. Unlike previous scenario studies, which often relied on desk research or focused on narrow contexts, this study employs a co-design methodology that involved interdisciplinary experts from both public and private sectors across Europe. Their perspectives are integrated throughout the process, from identifying key uncertainties to building the scenario narratives. This approach supports a comprehensive understanding of the challenges and opportunities shaping MaaS futures. The four resulting scenarios (i.e. Mobility Walled Garden, Open Data Power in Standby, Everyone on Their Own , and Open Ecosystem ) reflect how different configurations of market competition and API openness shape the trajectory of MaaS. While open standards and interoperability emerge as key enablers, their impact depends on the presence of supportive governance and institutional coordination. Imbalances, such as strong data frameworks without market diversity, or open competition with fragmented and poorly coordinated services, can weaken long-term system resilience. The scenario framework offers a structured lens for anticipating these tensions and guiding strategic decisions in MaaS development.

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Institutions

Publication Details

Journal
Journal of Urban Mobility
Published
2025-06-17
DOI
https://doi.org/10.1016/j.urbmob.2025.100133
Citations
7
Primary Topic
Transportation and Mobility Innovations
Type
article
Field-Weighted Citation Impact
4.78
Controls
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article

Exploring the future of Mobility as a Service (MaaS): A co-design approach to scenario planning in European cities

Helber López, Valeria Caiati, Soora Rasouli
7 citations
Journal of Urban Mobility
Transportation and Mobility Innovations
4.78
article

Exploring the future of Mobility as a Service (MaaS): A co-design approach to scenario planning in European cities

Helber López, Valeria Caiati, Soora Rasouli
article en
7 citations

Abstract

• Four plausible scenarios for MaaS development in the European context up to the year 2030 are presented. • Rooted in the outcomes of an online co-design workshop, the analysis integrates perspectives from diverse experts spanning both public and private sectors. • The four scenarios explore the interplay between market competition and the policy framework, with a specific focus on APIs, ranging from monopolistic control to open ecosystems. • The insights prompt deeper investigations into broader implications and detailed strategies for supporting MaaS implementation. This article contributes to the discourse on Mobility as a Service (MaaS) by presenting four plausible scenarios for its development in Europe up to 2030. Unlike previous scenario studies, which often relied on desk research or focused on narrow contexts, this study employs a co-design methodology that involved interdisciplinary experts from both public and private sectors across Europe. Their perspectives are integrated throughout the process, from identifying key uncertainties to building the scenario narratives. This approach supports a comprehensive understanding of the challenges and opportunities shaping MaaS futures. The four resulting scenarios (i.e. Mobility Walled Garden, Open Data Power in Standby, Everyone on Their Own , and Open Ecosystem ) reflect how different configurations of market competition and API openness shape the trajectory of MaaS. While open standards and interoperability emerge as key enablers, their impact depends on the presence of supportive governance and institutional coordination. Imbalances, such as strong data frameworks without market diversity, or open competition with fragmented and poorly coordinated services, can weaken long-term system resilience. The scenario framework offers a structured lens for anticipating these tensions and guiding strategic decisions in MaaS development.

Journal of Urban MobilityVol. 8
Technical University of Munich (DE), Eindhoven University of Technology (NL)
Sustainable cities and communities
Openalex Percentile: Top 5%
Transportation and Mobility Innovations
4.78
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