Challenges and obstacles to the digitalisation of logistics at the local level

The article examined the challenges and barriers arising from the rapid development of digitalisation, which is significantly transforming the business environment and creating new obstacles for enterprises at the local level. In the contemporary context, addressing these challenges is essential for the effective implementation of digital technologies to enhance enterprise competitiveness and mitigate potential risks. The study aimed to systematise and analyse the key challenges and obstacles to the digitalisation of logistics at the local level and to develop strategies for overcoming them. This research was based on an analysis of academic publications and statistical data. Methods of comparative analysis, systematisation, and generalisation were applied. The main challenges and obstacles were categorised into five key groups – economic, technological, organisational, legal, and social – which hinder the adoption of digital solutions. Economic challenges are associated with limited financial resources and the high cost of technology. Technological aspects include inadequate infrastructure and information security issues. Organisational challenges stem from resistance to change and a lack of strategic vision, while legal challenges arise from inconsistencies in legislation and the ambiguous conceptual framework of the digital economy. Social challenges are linked to the need for workforce retraining and staff shortages. A strategy has been proposed to address each group of challenges, including the development of government programmes, improved access to digital technologies, and the introduction of educational initiatives. The practical value of the study lies in the potential application of the proposed strategies by enterprises and organisations to enhance logistics processes within the context of digital transformation. The findings may serve as a basis for developing a strategy for the digitalisation of logistics processes, taking regional specificities into account