Influence of Social Media Platforms on Family and Household Interactions in Palakkad District

Abstract - Social media platforms have become very popular in India. Among the social media platforms that are often utilized in the country are Face book, Instagram, Twitter, LinkedIn, and Whats App. Social networking has significantly changed and impacted communication and interactions within families and households, and social media platforms have become an integral part of our everyday lives as more people use them as the primary means of connecting and interacting socially with friends, family, and spouses worldwide. The purpose of the study is to examine these social media platforms has any influence on social interactions among family and household members. The study employed a descriptive approach which involved questionnaire as research instrument. 70 samples were selected by using convenient sampling method. The study concludes that there is significant relation between social media usage and social interactions in families. Key Words: Social Network, Face book, WhatsApp, Instagram, Twitter, LinkedIn