THE EFFECTIVENESS OF E-LEARNING SYSTEMS IN MANAGEMENT EDUCATION IN TAMIL NADU STATE BY EMPLOYING A USER SATISFACTION APPROACH

Learning is an unavoidable component of every person's life, and it contributes to the enhancement of their knowledge, skills, and attitudes, as well as their capacities and capabilities. Whether or not an individual is employable is contingent upon the competences and capabilities that they possess. Increasing an individual's employability is a significant benefit that may be achieved through the utilization of e-learning. The objective of this research paper is to investigate the level of contentment that users have with regard to e-learning technologies in the context of management education in the state of Tamil Nadu. In order to develop communication skills, soft skills, quantitative aptitude, verbal reasoning, and subject knowledge, the researcher reached out to all of the engineering colleges, arts and science colleges, standalone institutions, and business schools that are located in Tamil Nadu state, India. These institutions all present a Master of Business Administration (MBA) program in their educational institutions. Additionally, they have implemented an e-learning course. The survey regarding the research was carried out with a total of 360 samples, which included 300 management students and 60 faculty members.The data collection instrument is comprised of six essential components, which are the student, the teacher, the course, the technology, the design, and the environment. In order to conduct an analysis of the primary data collected for the study, the researchers utilized the frequency analysis, the mean, the standard deviation, and the confirmatory factor analysis. According to the findings of the study, all of the essential aspects of e-learning, including the learner, the instructor, the course, the design, the technology, and the environment, have a significant positive relationship with the success of e-learning systems that are utilized in a selection of management educational institutions located in Tamil Nadu state. Furthermore, it has been discovered that users, which include both management students and teachers, are experiencing a degree of satisfaction that is greater than moderate with regard to all of the essential characteristics of success that are associated with e-learning systems. Keywords: Success Of E-Learning, Management Education, User Pleasure, State Of Tamil Nadu