Research Hotspots and Trends in China’s Data Elements—A Visual Analysis Based on CiteSpace

数据要素作为数字化时代下的一种新兴战略性资源要素。对于促进经济发展，赋能企业转型升级具有重大意义。据此，为进一步探求数据要素的研究热点和趋势，基于Citespace可视化工具，对CNKI中记载的数据要素的研究现状进行了探索和可视化，对数据要素领域的发文数量、作者、研究机构和关键词等知识图谱进行深入分析，研究发现，数据要素的核心议题聚焦于数据确权、流通机制、安全治理与技术创新，且与国家政策导向高度契合。未来研究需加强跨学科融合、深化技术应用场景，并构建完善的数据要素市场体系。本文研究结果对进一步研究和发展数据要素具有重要的参考意义和借鉴价值。Data, as a burgeoning strategic resource in the digital era, holds significant potential for fostering economic growth and enabling enterprise transformation and upgrading. To further explore the research hotspots and trends surrounding data elements, this study employs CiteSpace, a visualization tool, to analyze the current state of data element research documented in the China National Knowledge Infrastructure (CNKI). Through in-depth analysis of knowledge maps pertaining to publication volume, authors, research institutions, and keywords in the field of data elements, the study reveals that core research themes center on data ownership confirmation, circulation mechanisms, security governance, and technological innovation, aligning closely with national policy orientations. Future research should emphasize interdisciplinary integration, deepen technical application scenarios, and construct a comprehensive data element market system. The findings of this study offer valuable reference and insights for the further research and development of data elements.