A Study on Individual Investor Interest in Intra-Day Trading

CHAPTER 1:INTRODUCTION In recent years,there is a notable upsurge in the prominence of day trading as a financial pursuit in the world of finance.The world has witnessed a huge popularity of day trading or we can state as IntraDay Trading. Day traders are individuals who rapidly buy and sell financial instruments, such as stocks, currencies, or commodities, in the short term to profit from short-lived price fluctuations. Day trading entails executing trades within a single trading day, refraining from holding any positions overnight. Day traders employ a range of techniques and tools to identify short-term opportunities, including technical analysis, chart patterns, and market indicators. Diverging from long-term investors, day traders aim to capitalize on intraday price movements, leveraging both upward and downward market trends. Intraday trading, also known as day trading, encompasses the practice of purchasing and selling stocks or securities within the same trading day.Statistical data reveals that only a small fraction of day Traders achieve success,with the majority experiencing financial losses. Consequently, intraday trading can be defined as follows: "It is a form of share trading wherein individuals engage in the buying and selling of shares over the internet within a single day's trading, aiming to profit from minute price fluctuations." While day trading is often mistakenly perceivedas a straightforward pathway to wealth, this notion is far from accurate. Distinguishing itself from other trading styles, day trading rarely involves holding positions overnight or during market closures. As an intraday trader, one's focus lies not in market direction, sentiment, or the fundamental strength of individualcompanies,but rather in predicting whether stock prices will experience sharp rises or falls within the course of a day. The traditional rules of trading no longer apply in this realm, as intra day trading operates under a distinct set of rules and dynamics.