The impact of net promoter score and digital literacy in enhancing brand loyalty: an empirical study
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Authors
- Md. Zair Hussain (ORCID: https://orcid.org/0000-0003-0301-5841)
- Sumera Aluru
Publication Details
- Journal
- INTERNATIONAL JOURNAL OF RESEARCH AND ANALYTICAL REVIEWS
- Published
- 2025-01-01
- DOI
- https://doi.org/10.56975/ijrar.v12i2.315335
- Primary Topic
- Digital Marketing and Social Media
- Type
- article
- Field-Weighted Citation Impact
- 0.00