Research on the Strategies of External Propaganda Translation of Guangxi’s Regional Image from the Perspective of Neighborhood Communication

In today's increasingly globalized world, the elaborate creation and wide dissemination of regional image are of immeasurable importance to the promotion of local economic development, the promotion of in-depth cultural exchanges, and the strengthening of close international cooperation. Guangxi, as a shining pearl and an important gateway in southwest China, has been promoting multi-level and wide-ranging exchanges and cooperation with neighboring countries and regions in the publicity and translation of its regional image, playing an important role. This paper aims to explore effective strategies for Guangxi's regional publicity translation from the unique perspective of neighborhood communication. The goal is to enhance Guangxi's visibility and influence on the international stage, allowing it to shine more brightly in the tide of globalization. Through systematic literature review, rich case studies, and multi-dimensional methods, this paper comprehensively analyzes the distinctive features of Guangxi's regional image, the current situation of the publicity translation work, and the existing concrete problems, on this basis, a series of Translation Strategies with strong pertinence and high operability are put forward. These strategies aim to provide more precise and vivid language support for Guangxi's regional image translation, thus helping Guangxi to display more unique and charming charm in international communication.