Specifics of the dynamics of the content of the nomination pink and its derivatives in the Russian language

Introduction. The problem of semanticizing the system of color meanings in linguistics is considered, firstly, from the point of view of systematization of color as a component of culture reflecting ethnocultural values. Secondly, within the framework of a categorical system, where color is a universe, since it characterizes the properties of objects in the material world, which are perceived through visual sensations and receive their linguistic expression through color meanings. The relevance of the article is based on the lack of works devoted to various manifestations of the process of semanticizing the pink nomination in the Russian language. Materials and Methods. The material of the work was the pink lexeme and its derivatives in explanatory dictionaries and a selection of statements including these nominations from the National Corpus of the Russian Language and Internet forums. General scientific and special linguistic methods were used. Analysis. The author identifies the meanings (direct and figurative) of the pink lexeme in dictionaries and analyzes the dynamics of the reflection of the nomination in dictionaries, turns to the study of the functioning of the pink lexeme in colloquial speech, forms a corpus of conventional meanings. Based on the collected material, the author makes a list of the usual meaning characteristics of the pink lexeme in colloquial speech: 1) the pink lexeme in its usual meanings; 2) lexemes in the author’s meaning; 3) stable combinations, which include the pink nomination. Results. Studying the influence of the specifics of the dynamics of the content of the pink nomination and its derivatives in the Russian language allows the author to identify the features of the semantics of pink as an object of likes and dislikes in colloquial speech. The nomination itself is constantly changing, there are meanings determined by the interests of society.