Implementation of the Tangerang Emas (Prosperous Community Economy) Program for Micro Business Actors in Pinang Sub-District, Tangerang City

The implementation of the Tangerang Emas Program for Micro Business Actors in Pinang Subdistrict, Tangerang City is a program of the Tangerang City Government, the program was created on the basis of the Mayor of Tangerang through the Tangerang City Industry, Trade, Cooperatives and Micro, Small and Medium Enterprises Office. This study with the title "Implementation of the Tangerang Emas Program (Prosperous Community Economy) for Micro Business Actors in Pinang Subdistrict, Tangerang City 2020-2022" aims to describe and analyze the implementation of the Tangerang Emas program using the theory of Van Metter and Van Horn by using descriptive qualitative research methods and the data collection process is done by observation, interview, and documentation. The results of this study indicate that the implementation of the Tangerang Gold program, namely the implementation of this program, is right on target, the purpose of the Tangerang Gold program has been successful because it can help the community, human resources in the implementation of this program, namely the Service Office, the Village Assistance Party related to the time it is implemented, has different obstacles and obstacles, for the Service Office and Bank BJB for micro-business actors who are not on time in paying for the Tangerang Gold program, there are no strict sanctions given.