Motivations Influencing Employee Loyalty at SFC Excellence Co., Ltd.
This study analyzes work motivation, motivational factors, and hygiene factors influencing loyalty.Data from 230 employees of SFC Excellence Co., Ltd. were analyzed using percentages, means, and Multiple Regression Analysis.Respondents were mostly male, aged 50-60, with bachelor's degrees, earning under 15,000 baht monthly, and having 1-5 years of experience.Both motivational and hygiene factors were rated highly.Recognition, responsibility, and advancement significantly impact loyalty, as do hygiene factors such as company policy and administration, interpersonal relationships, supervision, working conditions, and opportunities for growth significantly influence employee loyalty at SFC Excellence Co., Ltd. at the 0.05 significance level.
Publication Details
- Published
- 2025-05-26
- DOI
- https://doi.org/10.17758/uruae26.eap0525401
- Primary Topic
- Employer Branding and e-HRM
- Type
- article
- Field-Weighted Citation Impact
- 0.00