Optimizing Android App Performance for Peak Traffic in E-commerce Platforms

E-commerce apps face significant performance challenges during high-traffic events like Black Friday or holiday sales. When thousands of shoppers simultaneously access Android applications, system performance can deteriorate rapidly, leading to slow response times, freezing interfaces, and even crashes. This paper presents practical approaches for optimizing Android e-commerce applications to handle traffic surges effectively. We focus on critical areas including network efficiency, user interface responsiveness, background processing, data management, and cloud infrastructure. By implementing these optimization strategies, businesses can maintain smooth customer experiences even during their busiest periods, ultimately protecting both user satisfaction and revenue. Keywords- Android performance, e-commerce, peak traffic, app optimization, latency, responsiveness.