Infodemic insights: Mapping COVID-19’s digital discourse in Romania

Abstract The coronavirus disease 2019 (COVID-19) pandemic, while primarily a global health crisis, also triggered an infodemic – a surge of information ranging from accurate to misleading, significantly shaping public perceptions and behaviors through social networks. This study analyzes the COVID-19 infodemic in Romania using social media datasets from CrowdTangle, integrating text analysis, sentiment analysis, and social network analysis to examine pandemic-related discourse, identify key themes, and trace the spread of various types of information. The findings provide insights into how the infodemic influenced collective responses, offering strategies for managing information flow during health crises. This study highlights the crucial role of social media in shaping public awareness and underscores the need for effective communication strategies to counter misinformation and improve public understanding in future emergencies.

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Publication Details

Journal
Management & Marketing
Published
2025-03-01
DOI
https://doi.org/10.2478/mmcks-2025-0003
Primary Topic
Misinformation and Its Impacts
Type
article
Field-Weighted Citation Impact
0.00
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article

Infodemic insights: Mapping COVID-19’s digital discourse in Romania

Miruna Mazurencu-Marinescu-Pele, Daniel Traian Pele, Andrei Răzvan Sǎvescu, Vlad Bolovăneanu et al.
Management & Marketing
Misinformation and Its Impacts
article

Infodemic insights: Mapping COVID-19’s digital discourse in Romania

Miruna Mazurencu-Marinescu-Pele, Daniel Traian Pele, Andrei Răzvan Sǎvescu, Vlad Bolovăneanu, Alexandra-Ioana Conda
article en

Abstract

Abstract The coronavirus disease 2019 (COVID-19) pandemic, while primarily a global health crisis, also triggered an infodemic – a surge of information ranging from accurate to misleading, significantly shaping public perceptions and behaviors through social networks. This study analyzes the COVID-19 infodemic in Romania using social media datasets from CrowdTangle, integrating text analysis, sentiment analysis, and social network analysis to examine pandemic-related discourse, identify key themes, and trace the spread of various types of information. The findings provide insights into how the infodemic influenced collective responses, offering strategies for managing information flow during health crises. This study highlights the crucial role of social media in shaping public awareness and underscores the need for effective communication strategies to counter misinformation and improve public understanding in future emergencies.

Management & MarketingVol. 20(1)
Romanian Academy (RO), Bucharest University of Economic Studies (RO)
Openalex Percentile: Top 83%
Misinformation and Its Impacts
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Infodemic insights: Mapping COVID-19’s digital discourse in Romania — Miruna Mazurencu-Marinescu-Pele, Daniel Traian Pele, et al. · Management & Marketing (2025) | TGRS Research Map | TGRS