User Experience Design Module: Focusing on Student-Centred Approach

User Experience (UX) Design, while not a new term, has become significantly importance in recent years. It includes how users interact with software, focusing not only on completing specific tasks efficiently and error-free, but also on the overall experience. This contains the emotional impact, user satisfaction, and whether the experience was enjoyable and worth recommending to others. However, teaching these concepts within a module in an academic setting presents complications. Students often lack real-world experience that making it harder for them to appreciate how deeply these factors influence user behaviours and product success. In our case study, students registering in this module often come from different cohorts, such as Business Information Technology (BIT) and Computing and Information Technology (CIT). While BIT and CIT pathways both integrate aspects of technology, they serve different educational and career purposes. Teaching UX to these students can be challenging, potentially impacting their performance in the final project-based assignment. These issues can be categorised into theoretical and practical aspects that can be addressed by considering students different learning styles and create a more inclusive and effective learning environment. This paper explores the student-centred approach particularly within the framework of a User Experience Design module. The study was carried out over two academic years of the same module. In the first cohort, only slight modifications were introduced, while the second cohort fully embraced the proposed techniques. The results revealed a significant improvement in the students' final project performance after the full implementation of this approach.