RESEARCH ANALYSIS OF THE THEORY OF SPORTS ECONOMICS

The main goal of sports economics is the development of sports. Sports economics is a discipline that studies various phenomena and problems related to the development of sports. It mainly includes the relationship between the sports industry and economic development; characteristics and general patterns of sports practice, such as the sports market and sports consumption; the status and role of people in the development of sports, as well as the influence of people’s thoughts and habits on the sports market and sports consumption; effective use of sports funds, investments and income in the sports industry and so on. This article examines the profitability of various investments in sports practice and ways to maximize the benefits of investments.