From Corporate Activism to “Dark PR:” Corporate Discourses and Their Influence on Public Opinion in the Digital Society

Tripodos is an academic journal of international scope published by the Blanquerna School of Communication and International Relations, Ramon Llull University. Since 1996, the pages of this biannual publication have offered a forum for debate and critical discussion with regard to any discipline related to the world of communication: journalism, cinema, television, radio, advertising, public relations, the Internet, etc.

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Publication Details

Journal
Tripodos
Published
2025-05-26
DOI
https://doi.org/10.51698/tripodos.2025.57.6-9
Primary Topic
Social Media and Politics
Type
article
Field-Weighted Citation Impact
0.00
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article

From Corporate Activism to “Dark PR:” Corporate Discourses and Their Influence on Public Opinion in the Digital Society

Leticia Rodríguez Fernández, Grant Ennis
Tripodos
Social Media and Politics
article

From Corporate Activism to “Dark PR:” Corporate Discourses and Their Influence on Public Opinion in the Digital Society

Leticia Rodríguez Fernández, Grant Ennis
article en

Abstract

Tripodos is an academic journal of international scope published by the Blanquerna School of Communication and International Relations, Ramon Llull University. Since 1996, the pages of this biannual publication have offered a forum for debate and critical discussion with regard to any discipline related to the world of communication: journalism, cinema, television, radio, advertising, public relations, the Internet, etc.

Tripodos(57)
Australian Regenerative Medicine Institute (AU), Universidad de Cádiz (ES), Monash University (AU)
Openalex Percentile: Top 86%
Social Media and Politics
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