How to Do Public Writing

Abstract Scholars writing for mainstream newspapers, magazines, and websites make the world of ideas accessible to people outside the hallowed halls of higher education – how dare you. It disrobes the habits of academic writing and respects the skills of the journalist who can turn complexity into clarity for non-specialist readers. Emphasizing the importance of storytelling, this article includes tips for style and structure in public writing and advice on submitting pieces for publication. Published models and sample process steps provide nuts-and-bolts guidance for academics looking to write for public venues but unsure where to start. Behind these strategies lies a simple truth: public writing works best when subject-matter experts do it themselves.