ECONOMIC EFFICIENCY OF INDUSTRIAL AUTOMATION IMPLEMENTATION AT MANUFACTURING ENTERPRISES

Automation of production processes is becoming a key tool for enhancing the economic resilience and productivity of manufacturing enterprises. This article discusses the main directions of industrial automation and their impact on economic indicators, including cost reduction, product quality improvement, shortened production cycles, and increased operational efficiency. A methodology for evaluating the return on automation investment is substantiated, accounting for both direct and indirect effects, as well as organizational and technological factors. The article analyzes limitations associated with the implementation of automated systems, such as high initial costs, integration challenges, and skill shortages. Scenario calculations and factor models are presented to illustrate the conditions under which automation achieves maximum profitability in the manufacturing sector.