Successful communication practices of public and private institutions in the process of implementing deinstitutionalization

This article analyzes the successful practices of civil society institutions that collaborate with governmental institutions to ensure the progress of reforming the social assistance system in the Republic of Moldova. Optimizing communication activities aimed at the urgent need to accelerate the deinstitutionalization process can ensure the achievement of expected outcomes necessary for society. Civil society institutions, through active involvement in the reform of the social assistance system, also carry out communication, advocacy, and awareness-raising actions that are essential to ensuring a clear understanding of the importance and benefits of family-based care, the significance of the reform in this field, and the governmental strategies in this direction. The successful practices of civil society institutions that have contributed to the deinstitutionalization process highlight the importance of effective institutional and interinstitutional communication, based on policies and aligned with international standards.