Exploration of Financial Support Mechanisms for Green Innovation in Enterprises under the Background of Digital Transformation

Against the backdrop of actively addressing climate change and promoting sustainable development globally, green innovation in enterprises has become a key driving force for achieving coordinated economic and environmental development. The wave of digital transformation has brought new opportunities and new means for green innovation in enterprises, and financial support is an important support to ensure the smooth implementation of green innovation activities in enterprises. This article deeply analyzes the financial support mechanism for green innovation in enterprises under the background of digital transformation, aiming to reveal how finance can assist green innovation in enterprises through various channels and methods. At the same time, it explores the problems existing in the current mechanism and proposes optimization suggestions, providing theoretical reference and practical guidance for promoting green innovation in enterprises and promoting green economic development.