PROSPECTS FOR THE DEVELOPMENT OF SEED PRODUCTION IN UKRAINE TAKING INTO ACCOUNT ECONOMIC AND ENVIRONMENTAL EFFICIENCY

The scientific study examines the prospects for the development of seed products of the agro-industrial complex of Ukraine to study economic and environmental efficiency under martial law. Research has shown that technological advancements in the agricultural sector are key to economic development and enhancing the quality of seed products, ensuring the state's food security. The establishment of an effective system of seed production is pivotal in creating favourable conditions for increasing seed production and utilising domestic assortments with high yield potential and quality indicators. This will contribute to their widespread use, ensuring competitive advantages and the development of agricultural production. The purpose of the article is to identify trends and determine the prospects for the development of seed production in Ukraine in order to guarantee the country's food security. The research issues concern a number of environmental problems, first and foremost among them being the guaranteeing of the country's food security, the improvement of the social and economic situation of rural areas, and the strengthening of the health of the population. The development of organic production is integral to the development of the sector as a whole. It should be noted that the production of organic agricultural products is impossible without the main basis – seeds grown under organic production conditions, i.e., organic seeds. The study utilised the dialectical method of scientific knowledge, encompassing analysis and synthesis, systemic generalisation (to establish development trends and formulate conclusions), and comparative analysis (to identify key problems in the industry). Following a detailed analysis of the study's findings, the primary trends in the development of seed production in Ukraine have been identified. Key challenges have been highlighted, and proposals have been made to encourage the advancement of breeding activities. Recommendations were also formulated for the further development of the seed industry, which can be used in the development of national seed support programs. The process of organic seed production was emphasised, drawing on existing innovative agricultural technologies that exclude the use of any chemical means. This guarantees the environmental safety of the obtained seed material. The use of high-quality seed material is paramount to achieving high yields.