The Effect of Too Much Information and Technology Exhaustion on Shoppers' Information Anxiety

The phenomenon of too much information is one of the phenomena accompanying the spread of information technology and the Internet, which made users face amounts of information that exceed their needs and their ability to deal with it, which led to a number of negative effects, perhaps the most prominent of which is the state of information fatigue and anxiety. The main problem that the current research seeks to address is the state of anxiety facing online shoppers resulting from the abundance of information related to products in a way that exceeds the shoppers' ability to deal with it. Therefore, the research aims to identify the impact of too much information and exhaustion resulting from the use of information technology on the occurrence of information anxiety among online shoppers. To achieve this, the quantitative approach was adopted by designing an electronic questionnaire distributed to a sample of online shoppers with a size of 326 participants, and the data were analyzed using structural equation modeling using SmartPLS 4. The study reached a set of results, the most prominent of which is the presence of a direct impact of too much information on the occurrence of anxiety among online shoppers