RESEARCH ON KNOWLEDGE MANAGEMENT IN REAL ESTATE PROJECT PLANNING

With the advent of the knowledge economy, real estate companies urgently need to accumulate knowledge, use it, and update it. Knowledge management of real estate project plans is not only necessary, but also quite possible. As market competition becomes increasingly fierce, real estate companies urgently need to improve their management and development efficiency in order to cope with market changes. The domestic real estate industry has developed rapidly over the past few years. A large number of residential and commercial projects have been developed and significant development experience has been accumulated. However, this valuable experience was not used for recycling due to the lack of effective integration, management and refinement. This article provides a detailed discussion on how to implement knowledge management at all stages of project plan management.