AI as a co-founder: Tools for Solopreneurs

The small business and entrepreneur digital first marketing playbook offers a practical and actionable guide for small businesses and entrepreneurs seeking to establish a strong and effective digital marketing presence. This playbook addresses the critical need for a “digital-first” approach in today’s competitive landscape, providing a step-by-step framework and strategic insights to navigate the complexities of online marketing. It outlines key digital channels, essential strategies, and practical tactics designed to drive growth, build brand awareness, and foster customer engagement for resource-constrained ventures. This playbook serves as an indispensable resource for entrepreneurs and small business owners looking to leverage the power of digital marketing to achieve sustainable success.

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Publication Details

Journal
International Journal of Research in Management
Published
2025-01-01
DOI
https://doi.org/10.33545/26648792.2025.v7.i1l.384
Primary Topic
Economic and Technological Innovation
Type
article
Field-Weighted Citation Impact
0.00
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article

AI as a co-founder: Tools for Solopreneurs

I Habibullah
International Journal of Research in Management
Economic and Technological Innovation
article

AI as a co-founder: Tools for Solopreneurs

I Habibullah
article en

Abstract

The small business and entrepreneur digital first marketing playbook offers a practical and actionable guide for small businesses and entrepreneurs seeking to establish a strong and effective digital marketing presence. This playbook addresses the critical need for a “digital-first” approach in today’s competitive landscape, providing a step-by-step framework and strategic insights to navigate the complexities of online marketing. It outlines key digital channels, essential strategies, and practical tactics designed to drive growth, build brand awareness, and foster customer engagement for resource-constrained ventures. This playbook serves as an indispensable resource for entrepreneurs and small business owners looking to leverage the power of digital marketing to achieve sustainable success.

International Journal of Research in ManagementVol. 7(1)
IFMR Graduate School of Business (IN)
Openalex Percentile: Top 83%
Economic and Technological Innovation
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