Impact of Internet Memes on Desensitizing Child Sexual Abuse

This paper investigates the global propagation of CSA-related memes and their role in normalizing pedophilia. The research is grounded in the desensitization theory of social media and the media effects theory. Qualitative content analysis method has been employed by analyzing 33 memes for user engagement. The findings reveal that 33 memes having Child Sexual Abuse content have reached more than 98 million people. This study demonstrates that widespread interaction with this content, often without critical evaluation leads to themes like glorifying pedophilia, stereotyping through memes and supportive humor etc. The study emphasizes the need for stricter social media regulations, enhanced digital literacy, and awareness campaigns to curb the normalization of CSA through meme culture. Policymakers, educators, and social media platforms can use these findings to design interventions promoting ethical online behavior.